What's in Store for 2005: Annual Predications
Time to dust off the crystal ball once again and take a stab at
what 2005 might well hold for the biometrics industry
#1 - Iris becomes a genuine contender - Iridian's
patent stranglehold on the market begins to fade as the original
iris recognition concept patent expires in the US this year and in
Europe and Japan in 2006. This will diffuse the single source vendor
objection voiced by the ICAO and many government agencies
and commercial enterprises particularly in Europe and the US. This
paves the way for an expanded, truly competitive iris market and,
in spite of Iridian's persistent turf war (most recently
manifest by a lawsuit against key iris camera supplier and Iridan
distributor LG Electronics), the evolution of this market will
actually help Iridian. 2005 will bring competitive challenges to the
Daugman algorithm and a more dynamic and vibrant iris marketplace
will emerge.
#2 - US-VISIT begins to lose it's star status
- Though the US-VISIT program has spawned genuine market
acceleration for biometrics by placing a border control stake in the
ground, the much hyped progress in the US suffers from several
significant setbacks:
- Land border traffic begins to choke the current ad hoc
US-VISIT system.
- Not a single terrorist is identified or detained.
- The US either extends the October 26th 2005 deadline or
wordsmith's it so that any country that has made a public
commitment to biometrically enabled passports meets the deadline
requirements.
- Accenture spends the bulk of it's US-VISIT time and resources
generating PowerPoint slides without making demonstrable progress
on the "real" US-VISIT system.
#3 - Chasm casualties -The majority of biometric players
(core technology, specialized integrators, solutions providers and
the big IT boys) continue to fly in the face of reason and
convince themselves that in spite of overwhelming evidence to the
contrary (from both proven emerging technology gurus and their own
customers) that they can grow their businesses by simply going to
more trade shows and "selling more stuff". And this year we
truly begin to see the casualties from such failed thinking. While
real revenue generating business opportunities abound in 2005,
organizations that fail to understand and address genuine customer
problems are unable to attract revenue, capital or position
themselves as acquisition targets. The axe begins to fall heavily in
2005 and failed enterprises litter the market landscape.
#4 - Privacy rules - Lines are drawn between markets
(geographic and vertical) where privacy really matters and where it
does not. To some extent the industry begins to align
itself relative to this distinction and at least one
player seizes the opportunity to position itself as leader in
the development of privacy enhancing applications of biometrics
technology. They pursue relationships with the most fervent privacy
advocates and work towards developing defacto privacy standards.
This quickly becomes a market rallying cry as a range of vendors
jump on the bandwagon and claim they are and have always been
champions of privacy.
#5 - Biometrics are no longer "cool"- The buzz
is gone. Biometrics are not "hot", "cool", "edgy". They are near
mainstream technology that are expected to deliver. The problem of
course, is that in this case market perception has evolved faster
than the technology itself. This is no longer an industry where
fantasy and fast talking can drive success, though many will
continue to try. Technologies will be measured and companies
evaluated based on performance, not promises. Individuals and
organizations that do not adapt will become increasingly stressed
and agitated and will frantically attempt to resuscitate strategies
that previously enabled them to succeed that have now been rendered
ineffective. This is the year that the "rubber hits the road" and
substance triumphs over personality and finesse.
#6 - Biometric passports: technology is just the
beginning - More than 10 EU nations as well as
Australia, New Zealand, Japan and others have committed to or begun
the process of developing biometrically enabled passports. To date,
project emphasis has been on agreeing on the type of biometrics to
include, standards for smart chips and documents and defining the
physical production process. While these are non-trivial
issues, even larger problems loom: How do you complete the initial
enrollment? How do you verify the identify of exiting passport
holders? What kind of originating documents can you rely on? How to
you ensure the integrity of the document at each stage in the
production process? How do you manage and maintain the integrity of
databases? By the end of 2005, many of the technology battles
will pass and the really hard work of figuring out how to actually
enroll applicants, process applications and produce secure passports
in countries where the exiting processes are riddled with security
gaps will be recognized as the real problems that need to be solved.
#7 - Human factors demands attention -Initial tests for
large-scale projects reveal a gaping hole in the biometrically
enabled identification solution market - a complete lack of
understanding of the significance of human factors at a solutions
level. Analysis of pilots and tests indicates that
without incorporating established scientific means to
effectively quantify and measure end user response, significant
resources are consumed without an associated significant gain in
knowledge. A few forward thinking integrators and solution providers
get the religion and recognize the power and necessity of human
factors design. They begin to leverage this foresight as a key
competitive advantage in enabling the development and deployment of
usable, socially acceptably biometric based systems. (This may be
more wishful thinking than an actual prediction!)
To Top